Development of marketing collateral and a new website for a fund services group, as well as serving as an outsourced marketing department.
Mainspring provides fund administration and custody services to small, fast-growing, private equity, venture capital, EIS, and other alternative fund managers in the UK.
On the back of strong year-on-year growth and the expansion of the management team, Mainspring wanted to improve its online presence and maintain a consistently high-quality across all of its marketing materials. In addition, the management team recognised that a proactive approach to marketing was required and that the management team needed to focus its attention on client servicing and managing the growth in the operational side of the business.
On the back of some successful projects with the team, we engaged MJ Hudson to provide an outsourced marketing service to us, including the development of new content and images. As well as providing strategic guidance and advice, the team has been very hands-on, finding an excellent portrait photographer and writing new content for our firm presentations. This has been a very productive partnership for Mainspring, already.
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